Social media reporting and coaching
Our marketing reports provide statistical updates on levels of reach and interaction across your marketing channels. We analyse the results, providing you with useful insight into the messages, products/services, types of content, wording and imagery which your audience engages with the most.
With social media advertising, we’ll also be able to report on your advertising spend and how this results in action (purchases, click-throughs etc.), giving you a metric of its success. With campaigns on Facebook, LinkedIn etc. we will also include insights into the different social groups who’ve seen your advertising, along with their preferences and behaviours.
Not only does this give you peace of mind that your marketing budget is being well spent, these social media marketing insights can inform other elements of your marketing such as brochure wording, website content, pricing, email targeting and more.
If you’d prefer to create your own social media content but want some help with the planning, we can build your social media marketing plan in line with your marketing strategy, and then brief your team on how to implement it. We’ll provide them with best practice advice on how to use their time efficiently to create content with impact, and how to distribute it across social channels.